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PADDY POWER BETFAIR SIGNS UP TO THE RACING PARTNERSHIP

Oct 07 2016

The Racing Partnership (“TRP”) has agreed a long term media rights deal with Paddy Power Betfair.

This will see all Paddy Power Betfair’s shops in the UK and Ireland take TRP content, which will see fixtures from TRP racecourses, including the all-weather racecourses at Lingfield Park, Southwell and Wolverhampton, in its schedule from 1 January 2017. The UK fixtures will be added to the racing from South Africa which the TRP channel has been broadcasting since the service launched at the beginning of September. The channel will include meetings from all 15 Arena Racining Company owned-racecourses and seven independent racecourses from January 2018.

The deal with Paddy Power Betfair brings the total number of UK and Irish betting shops (Licensed Betting Offices – “LBOs”) who are signed up to TRP to more than 1,800 shops. Larger independent LBOs who are taking the service include Boylesports, Jenningsbet and Stan James, with more recent signings including McLeans, Mark Jarvis and Toal’s bookmakers

Manging Director for Retail at Paddy Power Betfair, Dan Taylor said: “Paddy Power Betfair is delighted to have entered into this agreement with The Racing Partnership to ensure that customers in all of our shops across Ireland and the UK will continue to see fixtures from TRP racecourses, as well as racing from South Africa.”

Director of The Racing Partnership, Mark Kingston, said: “This is a significant step for The Racing Partnership as it continues to establish itself in the market. As one of the leading operators in the UK and Ireland, we are delighted to have agreed a deal with Paddy Power Betfair. This follows strong take up from independents in both the UK and Ireland.”